Cherry Credits in action at GDC 2008 (San Francisco)
SINGAPORE, FEB 29TH , 2008 - GDC 2008 Cherry Credits, the leader in next-generation alternative payment systems, unveiled its global growth strategy, and further strengthened trade partnerships at GDC 2008 in San Francisco.
With more than 18,000 trade visitors in attendance, GDC 2008 represented an ideal focal point for the showcase of Cherry Credit's online payment and proprietary NEXT billing engine capabilities. Cherry Credits extended its visibility to over 80 potential partners and strategic investors at the 5 day event.
Positioned as a unique online payment gateway to help content makers monetize their intellectual property, Cherry Credits has provided technology and market-access support to many developers in elevating their gaming properties to the global playing field.
With localized distribution & marketing expertise particularly in gaming, Cherry Credits also engaged trade visitors on best practices in bringing content and payment collection global but yet retain important localized elements to ensure optimized on-the-ground market penetration. Visitors were also given a preview of Cherry Credit's proprietary NEXT engine, and were suitably impressed with NEXT's ability to dynamically adapt to changes such as game patching or shifts in business models. NEXT's inherent flexibilities help make payment collection and reconciliation possible at any level of a game's development.
"At GDC, we also showcased our successful channel marketing efforts and how online contents can gain massive exposure at Points-of-Sale at the store front, changing consumer purchasing patterns in the shortest amount of time," said Addison Kang, CEO for Cherry Credits. "It is important to inject a sense of curiosity and instill an "easy-to-buy-and-play" mindset to amongst consumers. This is a major determinant for creating and accelerating demand, which we have seen success in key markets."
Cherry Credits believes in a rapid, go-to-market approach with sound credibility to maximize market response and revenue opportunities. These include partnering established brands in gaming hardware with co-promotions, jointly hosting events with major gaming platforms, and working with the top-of-line logistics partners. This is the key reason that some of the most successful developers have recognized and adopted Cherry Credits technologies and solutions as an integral part of their global expansion plans.
For those who have missed Cherry Credits in action at GDC 2008 San Francisco, itfs a good time now to wave a hand the Cherry Gardener and let them show you how easy it is to start harvesting your rewards.
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